Sub-category: Aster family
The plant grows up to 120 cm with a stout, hairy stem and clasping, lance-shaped leaves with entire margins. The flower heads are showy with yellow disc florets at the center and ray florets that range from a deep purple or rose to rarely white. Due to the attractive flowers, numerous cultivars of have been developed and vary considerably.
This species inhabits a wide variety of habitats and soil types, though it does not tolerate strong shade. Can be found along roadsides and on disturbed ground.